The Ten Steps to Success with Internet Marketing. Part 2
Today we will continue with the Ten Steps. Yesterday I discussed the first Five Steps. Scroll down if you have missed it.
6. NEVER SELL.... BUT TELL
Why? People hate it when you try to sell them something. We are daily bombarded with millions of offers and frankly we have become immune to advertising, most of us. We have to blank it out to protect ourselves. So do not even try to sell your product or service to anybody. You might ask me what am I doing in this blog? Go back read it again. I am not selling you anything. For a start, The SpiderWeb Marketing System is not for sale. You can have it for free if you ask me politely. I am trying to tell you how you can catch a fish to feed your family and how you can teach your subscribers to catch fish to feed their families.
Tell your prospective clients how you have achieved success in your business and offer to show them how you have done it. They will then beg you for your secret and buy into the system of their own free will. Tip. Never use banners on your site to advertise, but write about the product and tell your reader what you have gained from using the product or service. Even list the one thing that you personally do not like about the product. They will still buy it because they will trust you and think that if you are still using it, it must be very good after all.
And it is, but I personally do not feel that the help you receive in The SpiderWeb Marketing System to market the system is enough to cater for the people with a limited advertising budget. We all know that you must be prepared to invest in a business to make it work. There is no business in the world that will pay you thousands of dollars if you are not prepared to invest at least some of your time. But we sit with people who are just starting out with a new business and they do not have money to invest right from the start. They still have their jobs so they do not have much spare time either. They are actually looking for some way to earn some money to build up a business.
It is exactly for these people that I have developed my Three Step Marketing System. It will help them to earn some money by investing some of their time. Once they earn enough, they can start to invest in the other programs to speed up the growth of their business. You can run these two systems perfectly in tandem and one will cross feed the other. Genius if I may say so myself.
7. AUTOMATE YOUR BUSINESS
How? When your list is still small and you have only a few members, it is still easy to communicate with them through telephone or email. Once your list starts to grow, you will find it very difficult to train all your team members on a one-on-one basis. You have to automate your system to grow your business. In Step 3 I will show you how I have automated my system with the help of my friend Scott Douglas. The affiliate marketing part is already taken care of in The SpiderWeb Marketing System as well as most of the basic training. You will learn how to use your own Squeeze Pages and AutoResponder to automate the Tree Step Marketing System.
Why does this system work? Basically all men and women, especially women are inquisitive. Forgive me ladies but my wife will nearly kill me if she thinks there is some juicy stuff that I know that I have not told her. We all know the saying: "Curiosity killed the cat" and we all know that cats have nine lives, or do they?
If people are curious enough, they will follow all your instructions to get to the cat or is it the catch? Sorry but I am veering off the point. The question was: "Why does it work so well?" I do not actually know, but I have such huge success with it, I only know that it does work.
8. ADD A SIGNATURE FILE TO YOUR EMAIL
How? Every email service may be different, but you should figure out how to do it. What I would like to tell you about is how to use it to advertise without advertising. Write your email message and tell about your excellent product or service but leave out any direct link to this great offer of yours. The tire kickers will delete your email and carry on in their happy way. But the real interested party will either reply to your email and inform you about your stupid mistake or look for another way to find out more. If you have a link to your web page in your signature file, they will click on this link. Now you have an interested person looking for more information on your product or service and you have the ideal opportunity to tell them all about it on your blog or web page.
When you sign up with GDI through The SpiderWeb Marketing System, you can register your own domain name and get hosting of your site from them. One of the added benefits is that you can also set up your own mail server with up to ten mail boxes. With this email service you can easily set up your signature file by clicking on the [Options] button on the left. Choose [Personal Information] and you will see the following:
Click on image to enlargeFill in your information and remember to keep it simple, you are telling, not selling.
Example:
To your success,
Matt Maré.
www.mattmare.com
------------------------
Triple Your List
http://2-b.us/?i=149304/blog
Why this strange link? It is called a tracking link and you absolutely have to do tracking of your advertising to see what works. In Step 2 of my Three Step Marketing System you will learn how you can do it with a free program with very little effort. It will change everything you do in marketing and increase your traffic ten fold. When you know what is working, you can put all your effort into it and stop wasting your time with stuff that does not work. I even track this blog and can tell where you live and how long you have been reading this article. I have a record of each link that my visitors have clicked. With such information you can correct things that are not working and experiment to see what would work better. Know your tools and know your business and nothing can stop you from making a success.
9. WRITE ARTICLES FOR YOUR BLOG
How on earth can I write an article? I could never even write a letter in school. There the problem was that the teacher would tell you to write about stuff that you were not interested in. With your business blog it is completely different. You will write about stuff that really interests you. Stuff that you feel passionate about. If you would tell me a few years ago that I would write short articles about Internet Marketing, I would call you a liar. After making a study of this business and experimenting with a few programs, I have reached the stage where I feel that I can actually make a difference in people's lives. To me that is something more precious than making millions of dollars, although that would make my life a lot easier. Yes it would, because at the moment I spend all the money that I make in teaching and helping the poor in Africa to produce their own food. Have a look at my Yuwie Profile if you think I am joking.
http://profile.yuwie.com/mattmare
Back to the subject. If you use the Three Step Marketing System, your team members will contact you in Step 2. They will tell you what they are doing and what problems they have. You will not have time to answer each one personally. You can answer their problems by writing articles on your blog and you can then combine several questions and even give answers to questions they have not even thought of. What I am doing here is answering most of the questions that I have gathered over the past few months.
If one person have a problem, you can be certain that there are hundreds with the same problem. Some might not have known what the problem was and others would be afraid to ask the question. People are often not prepared to ask questions in fear that others would think that they are stupid. I have come to the conclusion that it is just the other way around. I think it is stupid not to ask if you have a problem, then you might newer learn in the process. You could have sold several products if you have found a solution for your traffic problems earlier. Ask your questions, ask your upline, get a mentor and even go to Google and type in your question. You will be amazed at the information that is available. Tip. If you are not certain of a particular program or opportunity, find out who the developers are. Now type in their names in inverted commas into your search engine. Read what other people have written about them and you will soon find out if it will be worth your effort to join them or not.
When you have a solution to a problem, you will be seen as an expert and people will trust you because you are prepared to share your knowledge with them. They might even show more interest in what you have to offer.
10. LEARN EVERYTHING ABOUT YOUR BUSINESS
How? Come back to my blog and see what else I can teach you. No seriously, learn everything you can about your business. Buy eBooks like "Stop Being a Victim" or "Google Cash". Search the Net for articles on your business. Make notes and keep a file with all the worthwhile stuff. The one thing that I learned in an early stage was to get organized. You cannot run a business if you are constantly searching for things. Create separate folders in your [My Documents] for each program that you use. Create a file that you keep handy on your desktop with all your affiliate links. Or even better, get a program with which you can make tracking links, then you would have all your links in one place as well.
Learn how to use an AutoResponder effectively. Learn how to write proper ads or emails. Learn how to check your spelling and grammar. It makes a poor impression if your email or blog is full of spelling mistakes or poor grammar. Yes I would be very glad if you would point out all my mistakes. I am still learning, you are never too old to learn new things.
My fingers are starting to complain. I have never been good at typing and I have to go now. Hope my effort is of some use to you and thank you for taking the time to read my stuff.
Have fun,
Matt Maré
Stop Being a Victim
Labels: Home Based Business, Internet Marketing, online business, The SpiderWeb Marketing System

